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Mara Seaweed

Project
Extend distribution network for original product with wonderful health properties.

Brief
Develop network of relevant distributors / retailers and educate them about the product and history of the brand

Objective
Increase Mara distribution

Whole Mara rangeSolution
Develop ambassador programme with established and well thought of chefs & cooks – Paul Hollywood.

Establish YouTube channel.

Set up as many face to face meetings with retail network

Result

Mara tested in 200 M&S outlets in Q2 and Q3 2015, before striking a nationwide distribution deal with Morrisons in 2016, which was renewed in 2017.

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